What is 'Aura'? The viral video game trend hitting Latin America

Young people in Latin America are obsessed with 'aura farming'—a way of acting cool to boost their social status.

Have you heard the word 'aura' lately? It started in video games. In those games, your aura is like an invisible energy or a vibe that shows how cool or powerful your character is. Now, young people in Latin America are using it in real life. They call it 'aura farming.' 'Aura farming' is basically trying to do things that make you look cooler to other people. It is all about how others see you. If you do something impressive, funny, or smooth, your 'aura' goes up. If you do something embarrassing, your 'aura' goes down. Think of it like a points system for being popular. Kids are posting …